Sabina Hitchen's blog

Dating or being married in “regular world” is hard enough, but at least you know that after a long day's work you can meet up for dinner or happy hour because  "quittin' time!" is (for most) around 5 or 6 pm, and weekends are

In just a couple of weeks summer will officially be upon us.  Though your kids, your business or even your mind may be on summer vacation, not all of the media is.  Yes, daytime talk shows like The View, Dr.

This year has definitely been full of media changes and shake-ups.  The much celebrated Katie Couric and Bethenny shows were canceled.  Chelsea Handler announced her departure (coming in August) from the E!

Do you know why I love editorial calendars (or "ed cals" for short)? Because they are super powerful tools in your company's PR tool belt!

In real time we're just kicking into the summer season, but in the PR world, especially the "long lead magazines" (magazines that come out every month, and work about 3-6 months ahead of t

Hey Windy City - this Sunday you're a Tin Shingle kind of town!  Co-founder Sabina (a Chicago born gal herself) will be traveling to the midwest and on her journey she'll be stopping by NBC Chicago to talk

So you want to be a less busy person?  Good news, we're here to help.  Like anything in life and business, creating successful habits is something we get better at by practice, and if you're in a not-so-happy place feeling overwhelmed and perhaps even

Just as you may be spring cleaning your home, garden or desk this  month, it's essential that different parts of your PR campaign get a once (or twice) over to be sure they're ready to go and "strategically sound" for spring.  Use our tips below as a checklist to ensure you do just that!