Yesterday, when I was doing a regular check-in on my Facebook feed, I caught a news story via a Jezebel post regarding teenagers protesting at Conde Nast. Curious, I clicked and read more.
Sabina Hitchen's blog
If you've read any of my posts about reaching out to the press or potential business partners, you'll know that I LOVE sending fun, expected little gifts that I'm saying thank you/hello/checking in/you name it emails to.
If you've been working in the public relations industry or are a DIY-er in the PR world who has been doing it long enough, you know that one key landing press (other than straight pitches focused on a particular good/service/expert) is piggybacking onto hot topics that the media is already excited about and covering regularly. Why? Quite simply because these issues or trends are
As someone who has spent many years in the world of public relations, I'm usually on the query-answering side of any PR lead email chains, pitching clients our my own brands to the press. However, since Katie and I started Tin Shingle and even more specifically, editorial sections of the site including the blog, we find ourselves on the other end of the "queryi
The first in a series of posts about sleep, while co-founder Sabina begins her new mission to sleep 7-8 hours a night.