A sure sign of a PR pro is thoughtful and strategic future planning. This April we're going to give you a taste of how good it can feel to plan that way via our "What to Pitch" list.
February is right around the corner which means it's time for our monthly installment of "what to pitch". The ideas we share with you in this column reflect press-worthy, timely and relevant topics that when used can increase your chances of la
After a few days (or weeks) of holiday vacations and distractions it's time to slowly ease back into the world of PR and pitching, right?
It's beginning to look a lot like Christmas...Which in PR terms makes people think that now is the time for pitching holiday gift guides.
I can't tell you how many times I've heard business owners say that by the time they get to (more like "make it to") November they're more focused on sales and end-of-year tasks than their public relations and buzz building. Does the PR worl
It's the most wonderful time of the year! Yes, I know it's not time for Christmas carols yet (tell that to some of the big box stores who are already promoting it...) but Fall truly is my favorite time of year and the start of October means that Fall is in full swing and so are several new angles and hot topics you can use to build buzz for your business.
The Fourth of July - a major July story-inspiration has passed, so what stories will remain hot through the end of the month, and attract media attention to your product, service or expertise? Read on and learn small biz owners!
In just a couple of weeks summer will officially be upon us. Though your kids, your business or even your mind may be on summer vacation, not all of the media is. Yes, daytime talk shows like The View, Dr.