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Summer School is in session over here at Tin Shingle! That's right, the education you need to build buzz for your business online, on social media or in the press never stops, and one of the best things about this batch of small biz learning is that you can take it anytime, from anywhere.
Below you'll find podcasts our PR experts selected just for your summer listening experience. They're #TuneUps (recorded in front of a live, digital studio audience) as well as featured podcasts that will ensure you get your brand and your PR campaign in fighting shape. They also answer all sorts of small biz strategy questions you have including: how to sell on Amazon, what stories to pitch to the press this summer, how to write a killer Twitter bio and so much more. Check 'em out below, listen to your favorites and get your small biz education on while you lay by the pool, sit in the park or even while on a summer road trip!
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Amazon Sales Tips for Small Biz Owners - Have you considered selling on Amazon? Perhaps you're already using the online giant for one of your retail arms but want to learn how to do it better. This #TuneUp podcast is for you. Join co-founder Katie as she hosts an interview with a small biz who is successfully selling on Amazon: Katie Danziger, founder of Nomie Baby. This #TuneUp was recorded before a live, digital "studio audience" which means it also includes questions from small biz owners like you!
- How to Write a Good Twitter Bio - A Twitter bio gives people who visit your social media profile an instant impression in terms of who you are, what your brand is like and whether they can relate to you. How do you write a good one? During this #TuneUp we talk to copywriter and author June Eding about the ingredients for a good Twitter bio - make yours one you love this summer, download this and get started on your bio makeover!
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How to Pitch & get On Morning Shows - You know who is not on summer vacation right now (besides us that is)? The teams producing local and national mornings shows (you know, Today Show, Good Morning America, your local Fox and NBC morning shows, etc.)! The thing is, pitching these outlets is different than pitching magazines, blogs and even other regular news shows. Want to increase your chances of landing a segment this summer? Than this is your #TuneUp and it's now available as a podcast!
- PR Rules for Summer PR Campagins - Pitching the press in the summer has its own set of rules, from what you can pitch to who you can pitch to the question of "how to summer Fridays impact my outreach"? This #TuneUp was recorded in front of a live, digital studio audience at the end of June but the strategies and secrets it discusses will carry you through the entire summer! Get it while it's hot (which is until end of August)!
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Working with Style Bloggers - How about trying something new this summer? How about something that will elevate your brand, be visually pleasing to current and new customers and expand the circle of brand ambassadors you already have. We're talking about working with style bloggers and social media stars. In this podcast we interview Jamie Werner of Moderne Press who reveals insider tactics and success strategies you can begin implementing this summer!
For the full list of Tin Shingle #TuneUps, featured podcasts and on-demand educational experiences click here!
