What the Meredith Vieira Show Means for Your Business

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I've loved Meredith Vieira ever since she appeared on The View, where her bright and articulate yet approachable personality made me an instant fan.  From there we saw her move on to the Today Show for five years while also hosting Who Wants to be a Millionaire for elevan.  Now, at 60, Meredith is back and fronting her own national talk show, the The Meredith Vieira Show which is taping now and will begin airing on NBC this fall.

So what does this mean to you, small business owner?  How can this benefit you, entrepreneur?  How will this build your platform, expert?  With each new television show, magazine or website that launches, you're giving new opportunities to share your content, your expertise, your innovations and your brand stories!  Like many daytime talk shows, her show will share seasonal and hot topics, have interesting guests, a band, interview celebrities and so forth.  My favorite twist to her show so far?  She'll be inviting a rescue dog a week on the air that will be offered for adoption!

Meredith's new show represents a place where you can get the word out about what you do (whether it's create products, share your wisdom or demonstrate an awesome service) and help make people's lives better, happier or more informed!  When you are able to do this, to really make an impact on the lives of a show's audience they're going to want to help share your story on their stage.  And when you share your story, well you know what that means...You build an army of supportive and informed brand ambassadors, customers and social media followers.

So what do you do now?  Well first things first: head on over to the show's website and get to know the vibe, feel and content they're producing.  Read about what shows they already have on deck and use this insight as a clue to their style.  Once you get a feel for their audience and their content, you'll able to craft a pitch and a segment idea that is a good fit for them!

Tin Shingle Members: We're working directly with the show's producers to share your stories, products and expertise.  Please submit them via this PR Lead link: Pitch Meredith Vieira Show

Not a Tin Shingle Member yet?  Join now and start growing your business buzz today!

Comments

We would love to get tips for caregivers on the Meredith Vieira Show for caregiver month in Nov.  I was on their website and they have a "Something You Should Know" section that tips would be perfect for.  I also submitted our pitch to you.  I don't want to overwhelm them or be a pest, but can I submit tips directly to them through their website?  I know that you all submitted things directly as well.