Submitted by Sabina Hitchen on | 0 Comments
When I'm working away in the Tin Shingle Universe, one of my favorite parts of the week is hosting a "Tune Up" class. I get to hang with a "virtual studio audience" (as I like to call them) filled with entrepreneurs and small business owners from all over the country, and we talk about the strategies they must know in order to get the word out about your business. After all, getting the word out is everything! You can bake the best darn cookies in Atlanta or teach the most amazing Pilates classes in Chicago, but if no one knows you exist, it just doesn't matter!
That's why these Tune Ups are so important. In them we skip the fluff and get down to education (peppered with motivation) that you need in the areas of PR, Social Media, SEO and more.
This coming week our #PRTuneUp is different than we've done in the past because it's guided by you, the participant! YOU get to send us your burning PR questions about anything and everything that you want answered! Not sure what to ask? No problemo, I took it upon myself to write up some questions you should be able to answer, because if you can't, you better be signed into our class ASAP! Remember you can listen in from ANYWHERE - your treadmill, your couch, your car (just put us on speakerphone), your pool with a cocktail (invite me next time)! if you can't make it don't worry, we record each Tune Up and store them in our awesome audio library! Download whatever you missed!
Okay here we go! If you cannot answer these, SIGN IN to the #PRTuneUp for next week and find out the answers!
- How can I follow up on a pitch without saying "Just checking in?" in other words, what are some better phrases to use to do just that?
- What is the best way to pitch morning shows like The Today Show and Good Morning America?
- What do I do if an expert tries to charge me for taking their products on a television show? Is this worth it?
- How often can I follow up with my local press outlets on a pitch?
- What's the best way to get my produts to a celebrity stylist?
- How can I make myself constantly relevant to the press as an expert?
- What are some ways I can get my service business on air? Or people like ME who represent my service business?
- Bloggers: what are the rules once and for all on giving them products in exchange for reviews?
- You often say "leverage your press" after you get it - what does this mean and how can I do it best?
See what I mean? People are sending in some AMAZING questions! Send in yours, and we'll answer them on the call! Write them in the comment box below and it's guaranteed to be on the #PRTuneUp!
Chat with you Monday!
