Submitted by Jenny Greer Eri... on | 0 Comments
*Missed last week's Haunches edition? Read it HERE!
All publicity is good publicity; or so they say. We sure hope so. We had our first live interview this morning and boy, was it fun! The hosts and producer were warm and inviting and led us down our primrose path with patience and expertise. We are holding our breaths for a local feature story being aired tonight...Honestly, is that really what we sound like on tape?!
We can make fun of ourselves better than anyone, but reading the radio station’s Facebook page has been a real eye opener. There was one woman in particular who called our product deceptive. Remember the whiners from SNL? Ahhhh, Good times... Obviously, she is not a future customer. She says she is au naturel, nothing fake or deceptive about her appearance. Wellllllll, we have to admit that if using makeup, toothpaste, deodorant, self tanner, bras, tights, bathing suit coverups, hair color and contacts make us sneaky and deceptive then we are the 007’s of 40ish mompreneurs!
There is no question in our mind, and frankly the proof is in the pudding, that any product that makes women feel more secure and beautiful, will have more fans than foes!
A struggle we are facing is how to communicate that these pants are 100% multi purpose. They are not cheap, but neither, frankly, is our target market! The price tag is quite reasonable for a pair of well made black pants that LITERALLY can be (and are) worn during exercise, a luncheon or out for drinks at night.
We Head Haunchos are heading to Boston Friday to set up shop at the Marathon Expo! We have one Hauncho Husband coming as an assistant and he has already asked us if we would like him to transport pants in the beer cooler he is bringing. Typical. Wish us luck and please come see us if you are in the area! We love meeting new friends.
**Editor's Note: See the Haunchos 1st TV segment which they've blogged about HERE!
