Your media kit is an essential part of your public relations plan - it's your calling card and speaks for you when you aren't there to share the story of your brand yourself. We've written an in-depth article on how to create an effective media kit, but here's an overview of what you will read about:
THE PHYSICAL MEDIA KIT
Our tips on the physical media kit vs digital ones.
WHAT GOES INTO THE MEDIA KIT:
A company backgrounder/expert biography
Your most recent press release
FAQs
A One-Sheet
Linesheets:
Press
Reel
Your headshot
OPTIONAL INCLUSIONS:
Tip Sheets
Look Book
Samples
Articles
FINAL NOTES:
Our thoughts on checking the final media kit for finishing touches.
Click here for the full article on How to Create an Effective Media Kit.
