Jill Fretchman : How did you get Fretzels into the retail store at Martha Clara Vineyards in Long Island?

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I was asked to join a committee for an American Cancer Society Event and Martha Clara Vineyards was one of the sponsors. I always bring Fretzels with me to meetings and events so that people can try them, and the representative from Martha Clara Vineyards loved them and brought them back to the buyer and now they will be carrying them in the store and including them in their gift baskets.

Question: 
How did you get Fretzels into the retail store at Martha Clara Vineyards in Long Island?
Teaser: 
How giving back and networking lead to a great business relationship for Fretzels