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[PR] The Truth About Press Releases

Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?

FREE
$65.00
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

) )

[PR] PR Planning For The New Year

What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 

FREE
$35.00
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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Tin Shingle and Guest PR Expert Lay Out Your 2018 Goal Map

 
 
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Tin Shingle and Guest PR Expert Lay Out Your 2018 Goal Map

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

) )

 

 

[PR] TuneUp: Pitch Clarity - What Worked and Didn't in These Pitches

Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >


FREE
$65.00
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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

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Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

) )

[PR] TuneUp: Getting Your Product in the Hands of Celebrities with Sarah Shaw

Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >


FREE
$65.00
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Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

) )

[PR] TuneUp: Finding Ideas in Editorial Calendars, Then Finding the Right Media Contacts

Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 


FREE
$25.00
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Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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) )

Talking to Sarah Crow: Contributing Writer to GQ, MTV, Seventeen, Bridal Guide and More!

Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses


FREE
$25.00
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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time and learn the inside scoop on editorial meetings, calendars, and relationships. She also shares what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses.

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time and learn the inside scoop on editorial meetings, calendars, and relationships. She also shares what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses.

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

) )

[PR] How To Find The Right Media Contacts For Your Business

You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >


FREE
$65.00
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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

) )

[PR] TuneUp: The Art Of The Email Follow Up Part II

Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. Emails are quick, personal, and high-impact. In this TuneUp, we look at email followups for the following scenarios so that your chances of success and great relationship-building get higher with each reply:

  • Following up with an Editor or Writer
  • Following up with a Producer
  • Following up with an Influencer
  • Following up with a Sponsor
  • Following up with a Client
  • Following up with a Speaker Donating Time

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.


FREE
$35.00
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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. Emails are quick, personal, and high-impact. In this TuneUp, we look at email followups for the following scenarios so that your chances of success and great relationship-building get higher with each reply:

  • Following up with an Editor or Writer
  • Following up with a Producer
  • Following up with an Influencer
  • Following up with a Sponsor
  • Following up with a Client
  • Following up with a Speaker Donating Time

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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  • Following up with an Editor or Writer
  • Following up with a Producer
  • Following up with an Influencer
  • Following up with a Sponsor
  • Following up with a Client
  • Following up with a Speaker Donating Time

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. In this TuneUp, learn through various scenarios, how to achieve higher success with replies and relationship building with the right follow up skills.

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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. In this TuneUp, learn through various scenarios, how to achieve higher success with replies and relationship building with the right follow up skills.

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As a Virtual Assistant (VA), I partner with entrepreneurs and small businesses offering administrative and marketing support to allow business owners more time in their schedule to focus on other things that are important to them. They can do this without having to hire a full time assistant and pay unnecessary expenses such as salary, benefits, office space and equipment, etc… In the end not only does the business owner save time and money, but they are more productive, more focused and have the time that they desire to work on building their business, spending time with family and loved ones and doing other things they enjoy.

With over a decade of creative and administrative experience as well as an A.A.S in Visual Communications, I’m passionate about learning and staying on top of the latest trends in modern business and online marketing to continuously help my clients grow and reach new levels in their business.

In 2009 I was fortunate enough to move myself and my family back to my hometown of Hancock, MI which was a long time dream of mine come true. I am so excited to have the ability to do what I love in a place that is so dear to my heart.

When I’m not working, I love spending time with my husband and daughter and my three cats. I also enjoy nature photography, reading and creative writing.

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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. Emails are quick, personal, and high-impact. In this TuneUp, we look at email followups for the following scenarios so that your chances of success and great relationship-building get higher with each reply:

  • Following up with an Editor or Writer
  • Following up with a Producer
  • Following up with an Influencer
  • Following up with a Sponsor
  • Following up with a Client
  • Following up with a Speaker Donating Time

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. Emails are quick, personal, and high-impact. In this TuneUp, we look at email followups for the following scenarios so that your chances of success and great relationship-building get higher with each reply:

  • Following up with an Editor or Writer
  • Following up with a Producer
  • Following up with an Influencer
  • Following up with a Sponsor
  • Following up with a Client
  • Following up with a Speaker Donating Time

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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Following up with an editor can make or break your chance for getting featured in a magazine. Or it can have zero impact. Following up with anyone in the wrong way could kill your chances of working with that person, or have a negative impact on your budding relationship. Emails are quick, personal, and high-impact. In this TuneUp, we look at email followups for the following scenarios so that your chances of success and great relationship-building get higher with each reply:

) )

[PR] TuneUp: Dusting off SEO, Newsletters, and PR Strategies for the New 2017

In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

  • SEO: New habits that will feed Google more information as they rank your website.
  • Newsletters: Yup, you're going to send more this year and we tell you how.
  • Facebook: One area of Facebook you could be using for free marketing - that Facebook is being very generous with!
  • Instagram: You'll get a homework assignment that will boost your Instagram following.
  • Flip the Switch: Sometimes you're not doing something because something about it is bugging you. You'll learn how to fix that and bust through that problem.
  • Blogging: This is the base to what you're going to share on several social media channels. We talk about ways to get multiple uses out of the content you are producing, but that looks different.
  • PR: Let's use some back-door techniques to getting that press you covet!

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.


FREE
$65.00
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In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

  • SEO: New habits that will feed Google more information as they rank your website.
  • Newsletters: Yup, you're going to send more this year and we tell you how.
  • Facebook: One area of Facebook you could be using for free marketing - that Facebook is being very generous with!
  • Instagram: You'll get a homework assignment that will boost your Instagram following.
  • Flip the Switch: Sometimes you're not doing something because something about it is bugging you. You'll learn how to fix that and bust through that problem.
  • Blogging: This is the base to what you're going to share on several social media channels. We talk about ways to get multiple uses out of the content you are producing, but that looks different.
  • PR: Let's use some back-door techniques to getting that press you covet!

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

  • SEO: New habits that will feed Google more information as they rank your website.
  • Newsletters: Yup, you're going to send more this year and we tell you how.
  • Facebook: One area of Facebook you could be using for free marketing - that Facebook is being very generous with!
  • Instagram: You'll get a homework assignment that will boost your Instagram following.
  • Flip the Switch: Sometimes you're not doing something because something about it is bugging you. You'll learn how to fix that and bust through that problem.
  • Blogging: This is the base to what you're going to share on several social media channels. We talk about ways to get multiple uses out of the content you are producing, but that looks different.
  • PR: Let's use some back-door techniques to getting that press you covet!

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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As a Virtual Assistant (VA), I partner with entrepreneurs and small businesses offering administrative and marketing support to allow business owners more time in their schedule to focus on other things that are important to them. They can do this without having to hire a full time assistant and pay unnecessary expenses such as salary, benefits, office space and equipment, etc… In the end not only does the business owner save time and money, but they are more productive, more focused and have the time that they desire to work on building their business, spending time with family and loved ones and doing other things they enjoy.

With over a decade of creative and administrative experience as well as an A.A.S in Visual Communications, I’m passionate about learning and staying on top of the latest trends in modern business and online marketing to continuously help my clients grow and reach new levels in their business.

In 2009 I was fortunate enough to move myself and my family back to my hometown of Hancock, MI which was a long time dream of mine come true. I am so excited to have the ability to do what I love in a place that is so dear to my heart.

When I’m not working, I love spending time with my husband and daughter and my three cats. I also enjoy nature photography, reading and creative writing.

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In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

  • SEO: New habits that will feed Google more information as they rank your website.
  • Newsletters: Yup, you're going to send more this year and we tell you how.
  • Facebook: One area of Facebook you could be using for free marketing - that Facebook is being very generous with!
  • Instagram: You'll get a homework assignment that will boost your Instagram following.
  • Flip the Switch: Sometimes you're not doing something because something about it is bugging you. You'll learn how to fix that and bust through that problem.
  • Blogging: This is the base to what you're going to share on several social media channels. We talk about ways to get multiple uses out of the content you are producing, but that looks different.
  • PR: Let's use some back-door techniques to getting that press you covet!

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

  • SEO: New habits that will feed Google more information as they rank your website.
  • Newsletters: Yup, you're going to send more this year and we tell you how.
  • Facebook: One area of Facebook you could be using for free marketing - that Facebook is being very generous with!
  • Instagram: You'll get a homework assignment that will boost your Instagram following.
  • Flip the Switch: Sometimes you're not doing something because something about it is bugging you. You'll learn how to fix that and bust through that problem.
  • Blogging: This is the base to what you're going to share on several social media channels. We talk about ways to get multiple uses out of the content you are producing, but that looks different.
  • PR: Let's use some back-door techniques to getting that press you covet!

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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In this TuneUp, we visit different areas of promotion that you will dust off in your own business, and breathe new life into it.

) )

[PR] TuneUp: New Media Outlets to Pitch

During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

  • Pitching Tips for These Types of Outlets
  • Lifestyle
  • Mind/Body
  • Interior Design
  • Food
  • Finance
  • Art
  • Guys
  • Travel

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.


FREE
$25.00
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During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

  • Pitching Tips for These Types of Outlets
  • Lifestyle
  • Mind/Body
  • Interior Design
  • Food
  • Finance
  • Art
  • Guys
  • Travel

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

  • Pitching Tips for These Types of Outlets
  • Lifestyle
  • Mind/Body
  • Interior Design
  • Food
  • Finance
  • Art
  • Guys
  • Travel

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

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During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business.

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During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business.

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As a Virtual Assistant (VA), I partner with entrepreneurs and small businesses offering administrative and marketing support to allow business owners more time in their schedule to focus on other things that are important to them. They can do this without having to hire a full time assistant and pay unnecessary expenses such as salary, benefits, office space and equipment, etc… In the end not only does the business owner save time and money, but they are more productive, more focused and have the time that they desire to work on building their business, spending time with family and loved ones and doing other things they enjoy.

With over a decade of creative and administrative experience as well as an A.A.S in Visual Communications, I’m passionate about learning and staying on top of the latest trends in modern business and online marketing to continuously help my clients grow and reach new levels in their business.

In 2009 I was fortunate enough to move myself and my family back to my hometown of Hancock, MI which was a long time dream of mine come true. I am so excited to have the ability to do what I love in a place that is so dear to my heart.

When I’m not working, I love spending time with my husband and daughter and my three cats. I also enjoy nature photography, reading and creative writing.

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During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

  • Pitching Tips for These Types of Outlets
  • Lifestyle
  • Mind/Body
  • Interior Design
  • Food
  • Finance
  • Art
  • Guys
  • Travel

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

[summary] => [format] => full_html [safe_value] =>

During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

  • Pitching Tips for These Types of Outlets
  • Lifestyle
  • Mind/Body
  • Interior Design
  • Food
  • Finance
  • Art
  • Guys
  • Travel

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

ALL-ACCESS PASS MEMBERS OF TIN SHINGLE
Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen. Press play and start taking notes!

ANYONE ELSE
Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

ABOUT YOUR INSTRUCTOR

Katie Hellmuth MartinKatie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.

[safe_summary] => ) ) [#formatter] => text_summary_or_trimmed [0] => Array ( [#markup] =>

During a recent #PRChallenge call with members of Tin Shingle talking about who they were trying to pitch, one member pointed out that her audience doesn't have that many print magazines that cater to her demographic anymore, and that her demographic tends to read very niche newsletters and websites.

So that we all can benefit from this digital trend, this TuneUp will take a look at a few online websites and newsletters that may be worth pitching to for your business. Categories covered include:

) )

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