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[PR] TuneUp: How To Get PR As An Expert

Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You're an expert! How is the agricultural tariff war impacting your farmers and your bottom line?
  • Do you run a non-profit, and have you been getting grants? You're an expert! What was special in your experience of pursuing those grants that others can benefit from? Bullet list this out, and begin pitching.
  • Do you run a membership-based business? You're an expert! You know about pricing trends, and nurturing a community.
  • Do you run a franchise, and are you kicking butt in your community? You're an expert! Share how your involvement at the local level has made your franchise stand out. Have you won recognition from your company? Add that to your pitch.

Watch this webinar to learn how you can build buzz for your business using these techniques.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free For Tin Shingle Members: If you are a Buzz Building Member of Tin Shingle, and you are logged in, this webinar will be already here, waiting for you to press play!


FREE
$65.00
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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You're an expert! How is the agricultural tariff war impacting your farmers and your bottom line?
  • Do you run a non-profit, and have you been getting grants? You're an expert! What was special in your experience of pursuing those grants that others can benefit from? Bullet list this out, and begin pitching.
  • Do you run a membership-based business? You're an expert! You know about pricing trends, and nurturing a community.
  • Do you run a franchise, and are you kicking butt in your community? You're an expert! Share how your involvement at the local level has made your franchise stand out. Have you won recognition from your company? Add that to your pitch.

Watch this webinar to learn how you can build buzz for your business using these techniques.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free For Tin Shingle Members: If you are a Buzz Building Member of Tin Shingle, and you are logged in, this webinar will be already here, waiting for you to press play!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You're an expert! How is the agricultural tariff war impacting your farmers and your bottom line?
  • Do you run a non-profit, and have you been getting grants? You're an expert! What was special in your experience of pursuing those grants that others can benefit from? Bullet list this out, and begin pitching.
  • Do you run a membership-based business? You're an expert! You know about pricing trends, and nurturing a community.
  • Do you run a franchise, and are you kicking butt in your community? You're an expert! Share how your involvement at the local level has made your franchise stand out. Have you won recognition from your company? Add that to your pitch.

Watch this webinar to learn how you can build buzz for your business using these techniques.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free For Tin Shingle Members: If you are a Buzz Building Member of Tin Shingle, and you are logged in, this webinar will be already here, waiting for you to press play!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You're an expert! How is the agricultural tariff war impacting your farmers and your bottom line?
  • Do you run a non-profit, and have you been getting grants? You're an expert! What was special in your experience of pursuing those grants that others can benefit from? Bullet list this out, and begin pitching.
  • Do you run a membership-based business? You're an expert! You know about pricing trends, and nurturing a community.
  • Do you run a franchise, and are you kicking butt in your community? You're an expert! Share how your involvement at the local level has made your franchise stand out. Have you won recognition from your company? Add that to your pitch.

Watch this webinar to learn how you can build buzz for your business using these techniques.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free For Tin Shingle Members: If you are a Buzz Building Member of Tin Shingle, and you are logged in, this webinar will be already here, waiting for you to press play!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You're an expert! How is the agricultural tariff war impacting your farmers and your bottom line?
  • Do you run a non-profit, and have you been getting grants? You're an expert! What was special in your experience of pursuing those grants that others can benefit from? Bullet list this out, and begin pitching.
  • Do you run a membership-based business? You're an expert! You know about pricing trends, and nurturing a community.
  • Do you run a franchise, and are you kicking butt in your community? You're an expert! Share how your involvement at the local level has made your franchise stand out. Have you won recognition from your company? Add that to your pitch.

Watch this webinar to learn how you can build buzz for your business using these techniques.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free For Tin Shingle Members: If you are a Buzz Building Member of Tin Shingle, and you are logged in, this webinar will be already here, waiting for you to press play!

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Looking for alternative ways to get PR coverage?

Looking for any reason at all to get PR coverage?

Pitching yourself as an expert can be one of the most flexible ways you can do this. But are you an expert? Of course you are!

) )

[PR] TuneUp: How To Write The Perfect Pitch (Template Included!)

This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.

FREE
$65.00
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

  • Realizing who you can email.
  • Breaking free of the "Wait, why don't they ever feature me?" mindset that will get you zero media coverage.
  • Capitalizing on jealously when your competitor or other business you admire is featured in the media.

Resource Tools

And lastly, tools you'll need for a great pitch, including:

  • Templates. Members of Tin Shingle will get free templates of pitches. Regular viewers will get to see them on screen during this webinar.
  • Pitch Whisperer: Learn how to use Tin Shingle's exclusive and original Pitch Whisperer online tool for editing and feedback of pitches you write.
  • Media Contacts: Learn how to use Tin Shingle's Media Contact Library and Editorial Calendar Collection to help you develop that timely hook that is necessary for all successful pitches.
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This TuneUp covers how to write the perfect pitch. You will be emailing this to your intended media target.

Hot Spots You'll Want To Master

We will be going over the "Hot Spots of a Pitch" which include:

  • Subject Line
  • Body Copy
  • Images
  • Links

Who Is Receiving Your Pitch?

Additionally, we will go over the psychology of a pitch to the media - both yours and your writer/producer you are writing to:

) )

[PR] The Truth About Press Releases

Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?

FREE
$65.00
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
[summary] => [format] => full_html [safe_value] =>

Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

Get Ready To Learn:

  • What is a Press Release? What does it look like?
  • The worst way you could send a press release.
  • What do does a press release really do?
  • When should you use one?
  • What opportunities are you missing by using a press release?
  • What happens after you send a press release?
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Contrary to what is preached by many PR professionals, press release are not dead. How do we know? Because we get sent them all of the time, by business owners, artists, makers and non-profit leaders just like you. And guess what? Sometimes they get turned into articles.

You are the reason that press releases are not dead, and with that power, you should know what to do after you send the press release - or even best ways to write and position the press release!

) )

[PR] PR Planning For The New Year

What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 

FREE
$35.00
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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Tin Shingle and Guest PR Expert Lay Out Your 2018 Goal Map

 
 
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Tin Shingle and Guest PR Expert Lay Out Your 2018 Goal Map

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

Covered In This TuneUp:

  •     Plan your work and working your plan
  •     Big picture planning: determining your wording and point of view
  •     Researching your ideal customers and matching media to reach those customers
  •     Break down goals and objectives to make this all easier!
  •     Monthly action steps you can take in the new year.
  •     Tips on how to make this work in your day if you feel like you don’t have the bandwidth to make it happen.

HOW TO WATCH

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play!

 
 
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What are your plans for 2018? Are you getting your list and checking it twice for an awesome and powerful start to the New Year - of pitching the media! This is the time to set the plan and lay the groundwork for how your year will go. How will you approach the media? What will your ideas be? How will you keep track of it all?

Sabina Hitchen, the Small Biz PR educator and founder of SabinaKnows.com and the Press for Success training course joins Katie on the webinar to give you play-by-play of what this can look like.

) )

 

 

[PR] TuneUp: Pitch Clarity - What Worked and Didn't in These Pitches

Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >


FREE
$65.00
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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

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Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

[summary] => [format] => full_html [safe_value] =>

Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Pitch Clarity: What Worked and Didn't Work In These Pitches Emailed to the Media

Venture inside real emails with Tin Shingle during this Training TuneUp. These emails were sent to the media by businesses hoping to get noticed and gain a press placement. During this class, we will uncover each pitch to discover what worked and what didn't in these examples. We will also highlight the winning email that worked and resulted in an article (aka landed press) and will showcase which parts of the email worked and why.

) )

[PR] TuneUp: Getting Your Product in the Hands of Celebrities with Sarah Shaw

Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >


FREE
$65.00
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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah Shaw is a fashion entrepreneur, product designer, and business coach who has built a treasure trove of secrets from launching a line to getting your products to A-List celebrities. 

Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

She’s also appeared in the pages of almost every major fashion and lifestyle magazine, including InStyle, People, US Weekly, Lucky, ELLE, WWD, Marie Claire and the O-List. She’s been on tv shows like Access Hollywood, Extra and the E! network. And she’s been interviewed for Entrepreneur.com, Forbes.com and American Express’ OPEN Forum.

This training TuneUp explains the whole process and benefits, of how and why you can and want to get your product into the hands of a celebrity. 

With her 20 years of trailblazing experience, Sarah shares her expert insights and advice on everything from choosing the right celebrity and how to contact them, to why your packaging matters and how you can turn one opportunity into massive publicity and exposure.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 4 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about our Membership Program >

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Sarah’s products have been in over 1,200 stores and boutiques across the country, including Anthropologie, Nordstrom, Barney’s, Henri Bendel, Fred Segal, Neiman Marcus, Saks 5th Avenue and Bloomingdales.

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[PR] TuneUp: Finding Ideas in Editorial Calendars, Then Finding the Right Media Contacts

Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 


FREE
$25.00
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Tin Shingle is an idea generating source. Resources available to members help business owners and marketers get ideas for ways to spin their businesses into magazines, TV programs, podcasts, etc.

One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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One of our tools available to members is the Editorial Calendar collection for national print magazines. This is a list of monthly themes that magazines are working on that help jump-start you to know when may be the right time for a story. Members of Tin Shingle research through that list, get an idea, and then think: "Ok, now who do I email?"

It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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It's that step - "Now Who Do I Email?" - that's we are covering in this Training TuneUp.

Sneak peak of what you will learn/see in this TuneUp:

  • Take a live look inside Tin Shingles unique collection of Editorial Calendars and Media Contacts.
  • Learn how to use Editorial Calendars in your PR offense game.
  • Get inside an Editor/Writer's head on what a winning pitch involves.
  • Pitching tips for men and to men.
  • Who really is the best fit to contact at your target magazine/Tv/outlet and should I pitch more than one?
  • Who you can contact at Tin Shingle if you cant find the magazine/contact you need.

 

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Talking to Sarah Crow: Contributing Writer to GQ, MTV, Seventeen, Bridal Guide and More!

Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses


FREE
$25.00
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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time and learn the inside scoop on editorial meetings, calendars, and relationships. She also shares what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses.

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We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time and learn the inside scoop on editorial meetings, calendars, and relationships. She also shares what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses.

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

We interviewed Sarah to get into the head of a contributing writer for not one magazine, but several, all at one time. Sarah is a New York-based writer and editor. Her work has been published by GQ, MSN, MTV, About.com, Bridal Guide, Seventeen, Organic Style, PopEater, Lemondrop,  xoJane, Xfinity TV, and Wetpaint.

She will share tips and insight on:

  • How to broaden the audience of your business.
  • An inside look at editorial meetings, setting the scene for what it's like interacting with editors.
  • How to use editorial calendars to craft story ideas and make the most out of your pitches.
  • Getting into Mothers Day Gift Guides
  • The importance of creating and maintain relationships.
  • Channeling inner inspiration and confidence in your business.

BONUS: Sarah shares with us what you need to do with your pitch to get into her stories or photo roundups. And why she prefers pitches from small businesses

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Sarah Crow, who holds a masters degree in digital publishing from NYU, is a no-nonsense kind of writer. Just check out what she writes for GQ and xoJane. Pretty much, anything she says goes! Which is why if she includes your brand in one of her photo roundups or essays, her readers will take notice!

) )

[PR] How To Find The Right Media Contacts For Your Business

You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >


FREE
$65.00
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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?


During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

[summary] => [format] => full_html [safe_value] =>

You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

  • Dream Publication vs The Right Publication: There are loads of other media outlets that would be great fits to feature your business other than the big pie in the sky. Some of them may lead to more sales and exposure than others. But who are they?
  • Pitching: How do you approach them?

During this Training TuneUp, we discuss how to find the right media contacts with the best chance of featuring your product or service, as well as how you can use Tin Shingle's Media Contacts and Editorial Calendars when cross-referencing prospects to make the perfect, most timely pitch the media can't resist.

How This Works

Single Purchase: After you purchase this Training TuneUp, return to this page, and the video will be on the screen, ready for you to play!

Free for Tin Shingle Members: If you are an All Access Pass Level 3 Member of Tin Shingle, and you are logged in, this video interview will be already here, waiting for you to press play!
Click here to learn about Tin Shingle's Membership Program >

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You have dreams of getting big PR, and while you're doing all you can to get the word out, the media just isn't calling you. So how do you change this? You go after them. Yes. You have Tin Shingle's permission to email your dream publication, but there are two issues with that:

) )

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