[GIFT GUIDES] TuneUp: The Ultimate Holiday Gift Guide Pitching Guide

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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

PS: Tin Shingle collates a database of Media Contacts for our All Access Pass members to search through at any time. So when you're ready, check them out. They will save you time in your research.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations. We teamed up with Sabina Hitchen, founder of Press For Success and a certified educator. She is a former high school teacher turned PR agency owner who now dedicates her gift for teaching to small business owners through her PR Prep School. In this TuneUp, your host and owner of Tin Shingle, Katie Hellmuth Martin, interviews Sabina for all of the juicy details of how to get your business featured in the end of the year holiday gift guides.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

What Makes a Holiday Gift Guide

1st Chance for Holiday Gift Guides (Magazines)

2nd Chance for Holiday Gift Guides (Local)

3rd Chance for Holiday Gift Guides (Websites)

The Pitch - What It Should Look Like

The Photos - How Important Are They?

Packaging - Worth It?


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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

PS: Tin Shingle collates a database of Media Contacts for our All Access Pass members to search through at any time. So when you're ready, check them out. They will save you time in your research.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations. We teamed up with Sabina Hitchen, founder of Press For Success and a certified educator. She is a former high school teacher turned PR agency owner who now dedicates her gift for teaching to small business owners through her PR Prep School. In this TuneUp, your host and owner of Tin Shingle, Katie Hellmuth Martin, interviews Sabina for all of the juicy details of how to get your business featured in the end of the year holiday gift guides.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

What Makes a Holiday Gift Guide

1st Chance for Holiday Gift Guides (Magazines)

2nd Chance for Holiday Gift Guides (Local)

3rd Chance for Holiday Gift Guides (Websites)

The Pitch - What It Should Look Like

The Photos - How Important Are They?

Packaging - Worth It?

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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

PS: Tin Shingle collates a database of Media Contacts for our All Access Pass members to search through at any time. So when you're ready, check them out. They will save you time in your research.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations. We teamed up with Sabina Hitchen, founder of Press For Success and a certified educator. She is a former high school teacher turned PR agency owner who now dedicates her gift for teaching to small business owners through her PR Prep School. In this TuneUp, your host and owner of Tin Shingle, Katie Hellmuth Martin, interviews Sabina for all of the juicy details of how to get your business featured in the end of the year holiday gift guides.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

What Makes a Holiday Gift Guide

1st Chance for Holiday Gift Guides (Magazines)

2nd Chance for Holiday Gift Guides (Local)

3rd Chance for Holiday Gift Guides (Websites)

The Pitch - What It Should Look Like

The Photos - How Important Are They?

Packaging - Worth It?

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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you? We'll tell you the secret...business owners just like you emailed an editor about their amazing - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

Take us into a day in the life of a major monthly magazine (as you know it) right now. 

Are they planning for Holiday? 

Are they having meetings about gifts? 

Are they assigning editors and writers?

 

What Makes a Holiday Gift Guide

How do Holiday Gift Guides work for a reader?

Are they presented by topic?

Are they picture heavy?

Are they divided by price point?

 

1st Chance for Holiday Gift Guides (Magazines)

When is the best time to pitch for major monthly magazines?

 

2nd Chance for Holiday Gift Guides (Local)

When is the next best time to pitch for monthly magazines? Maybe you have extra time with regional/local magazines?

 

3rd Chance for Holiday Gift Guides (Websites)

Last chance: websites, website versions of magazines, and blogs.

When is the last time you can pitch for any type of gift guide?

 

The Pitch

What is the best recipe for an email pitch to a writer or editor?

Speaking of writer or editor, what type of media contact is best? Editorial Assistants? Managing Editor? 

What about for TV - what type of media contact is best, and at what time of year to pitch TV? 

Should you send a sample without asking first?

 

The Photos

How important are the photos that you attach to the email?

Will the magazine take their own photos? Does the one you take an include in the pitch matter? 

 

Packaging

If a brand is going to send a sample, does packaging matter?

What are your tips for what makes good presentation and packaging?

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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you? We'll tell you the secret...business owners just like you emailed an editor about their amazing - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

Take us into a day in the life of a major monthly magazine (as you know it) right now. 

Are they planning for Holiday? 

Are they having meetings about gifts? 

Are they assigning editors and writers?

 

What Makes a Holiday Gift Guide

How do Holiday Gift Guides work for a reader?

Are they presented by topic?

Are they picture heavy?

Are they divided by price point?

 

1st Chance for Holiday Gift Guides (Magazines)

When is the best time to pitch for major monthly magazines?

 

2nd Chance for Holiday Gift Guides (Local)

When is the next best time to pitch for monthly magazines? Maybe you have extra time with regional/local magazines?

 

3rd Chance for Holiday Gift Guides (Websites)

Last chance: websites, website versions of magazines, and blogs.

When is the last time you can pitch for any type of gift guide?

 

The Pitch

What is the best recipe for an email pitch to a writer or editor?

Speaking of writer or editor, what type of media contact is best? Editorial Assistants? Managing Editor? 

What about for TV - what type of media contact is best, and at what time of year to pitch TV? 

Should you send a sample without asking first?

 

The Photos

How important are the photos that you attach to the email?

Will the magazine take their own photos? Does the one you take an include in the pitch matter? 

 

Packaging

If a brand is going to send a sample, does packaging matter?

What are your tips for what makes good presentation and packaging?

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How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

PS: Tin Shingle collates a database of Media Contacts for our All Access Pass members to search through at any time. So when you're ready, check them out. They will save you time in your research.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations. We teamed up with Sabina Hitchen, founder of Press For Success and a certified educator. She is a former high school teacher turned PR agency owner who now dedicates her gift for teaching to small business owners through her PR Prep School. In this TuneUp, your host and owner of Tin Shingle, Katie Hellmuth Martin, interviews Sabina for all of the juicy details of how to get your business featured in the end of the year holiday gift guides.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

What Makes a Holiday Gift Guide

1st Chance for Holiday Gift Guides (Magazines)

2nd Chance for Holiday Gift Guides (Local)

3rd Chance for Holiday Gift Guides (Websites)

The Pitch - What It Should Look Like

The Photos - How Important Are They?

Packaging - Worth It?

[summary] => [format] => full_html [safe_value] =>

How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

Here's your first hint at this Holiday Gift Guide mystery: the magazines are actually putting them together in July. That's right - in the most boiling hot time of summer. You might have been pool-side all this time, but this year, you're going to be carving out time to be at your computer, researching which media contact is the best fit, and then writing that email to email it in.

PS: Tin Shingle collates a database of Media Contacts for our All Access Pass members to search through at any time. So when you're ready, check them out. They will save you time in your research.

This Training TuneUp will show and tell you the ways of how Holiday Gift Guides work in magazines and on TV for the local stations. We teamed up with Sabina Hitchen, founder of Press For Success and a certified educator. She is a former high school teacher turned PR agency owner who now dedicates her gift for teaching to small business owners through her PR Prep School. In this TuneUp, your host and owner of Tin Shingle, Katie Hellmuth Martin, interviews Sabina for all of the juicy details of how to get your business featured in the end of the year holiday gift guides.

Covered In This TuneUp:

The Big Picture – Inside a Magazine

What Makes a Holiday Gift Guide

1st Chance for Holiday Gift Guides (Magazines)

2nd Chance for Holiday Gift Guides (Local)

3rd Chance for Holiday Gift Guides (Websites)

The Pitch - What It Should Look Like

The Photos - How Important Are They?

Packaging - Worth It?

[safe_summary] => ) ) [#formatter] => text_summary_or_trimmed [0] => Array ( [#markup] =>

How to Get Featured In A Holiday Gift Guide

Publicity in a magazine's Holiday Gift Guide is one of the meccas of PR for most businesses. How do the magazines find all of those amazing products to recommend to you?

We'll tell you the secret...are you ready? Business owners just like you emailed an editor about their amazing products - that's how! And now you're going to learn how to do it, too.

) )
Webinar Type: