Salt Lake City-based Grace Carter Design found a niche in an unlikely marketâ€â€Âgaloshes (though they prefer the term “Stylish ShoeCoversâ€ÂÂ)â€â€Âand their fashionable snow/rain/muck boots have won an international award.
“Travel + Leisure†magazine named the ShoeCovers “Best Travel Accessory 2012†in its annual Design Awards issue http://bit.ly/A38a2W . The stretchy galoshes are designed for in-town expeditions with a weather-resistant fabric that allows the cover to conform to classic shoe silhouettes from ballet flats to stiletto heels. They cost about $88, which isn’t bad if the save a $400 pair of pumps and a case of frostbite.
Grace Carter CEO Deborah Haslam says she was determined to find a stylish way to protect her shoes after ruining yet another pair in a snowstorm.
The Stylish ShoeCover will be honored in March at the 2012 T + L Design Awards ceremony in Berlin. http://www.gracecarter.com/