in: SEO
by: Shayne Spencer
Search Engine Optimization (SEO) doesn't have to cost big bucks, and in fact, the more you spend doesn't guarantee you a return. What will get you results are making sure your copy is targeting the terms you want, and carefully planning how your content is written and prepared. For a more basic overview of SEO, click here. Here are some quick tips for improving the SEO on your website:
Create links by reaching out to websites you value and give them reasons to link to your website. A website like Tin Shingle even gives you opportunities to create relevant, effective links on their websites.
Create a sitemap of your site showing the structure of your site.
Use specific URL names for pages instead of generic names. For example, use:
"thinkworkmedia.com/about-us" instead of
"thinkworkmedia.com/page2" or
"thinkworkmedia.com/sdfn8931"
Add unique Meta keywords and descriptions for each web page to better reinforce the content on the page.
Avoid creating and deleting old website pages, especially if there are links on other sites to these pages.
Avoid adding misleading terms and descriptions to your pages; they can do more harm than good.
Add keywords to the first one or two paragraphs of your content, and try to keep your content toward the top of the page’s HTML coding.
Try to limit use of keywords on a single page, aiming for a keyword density of less than 10% of the total content.
Create links by reaching out to websites you value and give them reasons to link to your website. A website like Tin Shingle even gives you opportunities to create relevant, effective links on their websites.