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Our primary focus has been on Twitter. We have over 400 employees on Twitter, and you can view their tweets at: <a href="http://twitter.zappos.com/employee_tweets">http://twitter.zappos.com/employee_tweets</a><br />
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As you can see, most of the tweets are not about business or marketing, but it's a great way for us to connect on a more personal level with both employees and customers. It gives people a glimpse into our company culture, which is ultimately what our brand is all about.</p>
Interview:
Interview with Entrepreneur Tony Hsieh
