in: Facebook
by: Melissa Wildstein
Know when the best time is to post your brand / company message on Facebook?
When people are looking.
All kidding aside though, according to a new report out from Buddy Media entitled, Strategies for Effective Facebook Wall Posts: A Statistical Review, most companies (~60%) post their Facebook messages between the hours of 10a-4p. Unfortunately, that's when most people are at work or in school and while they might LIKE to be engageed on Facebook, they likely aren't.
The BEST times to reach engaged customers on Facebook (in order):
- 4:00a
- 7:00a
- 11:00p
- 5:00p
- 1:00a
The WORST times to reach engaged customers on Facebook (in order):
- 9:00p
- 10:00a
- 12:00p
- 3:00p
- 4:00p
Fear not however, this doesn't meant that you need to be physically sitting in front of your computer at 4:00 in the morning. Check out these tips for scheduling your Facebook posts.
