Getting a Media Contact for the magazine or TV show of your dreams is a small fraction of the big picture of what it takes to get featured in that media outlet.
As a small business, it might be easier than you think to have your product or expertise featured on “The Today Show.” It also might be harder - based on your expectations. As an entrepreneur, you no doubt created an innovative product you wholeheartedly believe will offer solutions many consumers should know about...immediately.
Shows like the Today Show, Good Morning America, and the CBS Early Show can make or break a brand. Therefore getting covered on a morning show is highly competitive.
Getting your brand featured on Good Morning America or any national morning show can be a game-changer for your business. If your business hasn't been featured on Good Morning America yet, consider also pitching your local morning shows to build your press portfolio and validate your brand.
If I had a dollar for every time someone told me that they were perfect for the Today Show, that a segment on Good Morning America would change their life or that The View would love their story I'd be rich. W
The Today Show fourth hour with Kathie Lee and Hoda has become quite a showcase for interesting, unique or must-have products.
