In this TuneUp, we work straight from Tin Shingle's 2017 Blog Planning and Production Calendar to help you get connected with trends happening in the month of January. Like, did you know that it's National Strawberry Ice-cream Day and National Cuddle Up Day all in one month!? Short lead is all about organization right now, and "New Year, New You" themes.
Editorial Calendar Correspondent Ashley Broussard reveals what the magazines are working on months out - what you need to be pitching in January if you want in. For example, did you know that the editors at Domino Magazine are working on an issue dedicated to Entertaining and Travel right now? Or that Ebony Magazine may still have Mother's Day Gift Guide opportunities, and a theme on Haute Hair? Fast Company is looking for "World Changing Ideas" - got any?
How do we know this? We check Tin Shingle's private, member-only database of Editorial Calendars that magazines publish to give the public clues about what they are working on, in order to get the most on-target submissions. We have 45 editorial calendars right now - and counting! Join Tin Shingle to access right away.
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ABOUT YOUR INSTRUCTOR
Katie Hellmuth Martin is the Co-Founder of Tin Shingle and is committed to educating small businesses in common sense, yet sexy ways of marketing through search engines, and online branding. Small businesses from Main Street, to big business have relied on Katie for insight and forward thinking approaches to using today's technology to lock in online branding to increase sales. As lead producer and digital strategist at InHouse Design Media, Katie has developed e-commerce and content based websites, and devised SEO and social strategies for businesses of all types, including retail and service. She has managed the traffic flow and sales process for websites during features on The Today Show, Good Morning America, and Daily Candy. She is also the publisher of the local media source, A Little Beacon Blog. Katie speaks and teaches SEO and online marketing, and has been featured in Forbes, U.S. News and World Report, New York Daily News, and other publications. Connect with her on Twitter via @KJPixelated and @TinShingle, on Instagram @katiejamespixelated and @TinShingle and on Google+.
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